Outsourcing
Benefits
Regional economic disparities enticed
developed countries to outsource routine jobs like data entry/ processing,
payroll processing, customer support and other back-office work to countries where
labour was low priced and skilled.
The Benefits of Outsourcing are many. Labour is not expensive in less
developed countries. Skilled labour is available at a fraction of the cost
because expensive tools are not required to be provided. Time zone differences
facilitate non-stop routine work during closed hours. Outsourcing enables
development of core competencies because mundane jobs are disabled. The risk of
managing a large workforce that accounts for very little productivity is
virtually non-existent thereby improving manpower management. Customer service
gets focussed and improved.
Software Development has been possible in less developed countries with
a world-wide web and rich countries have been freely outsourcing tasks that
require quick turnaround and voluminous data entry. However, associated risks
like lack of eye contact and physical supervision can lead to an uncontrolled
performance and excessive wastage of raw material. Different Time Zones can
sometimes lead to idle workforce as all types of service are not required
round-the-clock.
Web Designing is an area that has been outsourced as the physical
presence of a designer is unnecessary. Provided with requisite data and
parameters the cost of an in - house designer can be easily negated.
Website SEO is again competitively bid and executed by individuals and
companies in less developed countries. It is the process of improving the
visibility of a website or web page in a search engine’s search results. The
more number of times a site is visited greater is the potential for business
growth.
Digital Marketing is an area which requires proper evaluation. It
requires exchange of knowledge, expertise, content placement in web, blogs,
social media and forums through web design, website seo, content, blogs and so
on.
Blogging is best done through outsourcing because of the expertise
developed by these individuals and agents. They can place business in the
right perspective through search engines and provide maximum traffic for
highest returns. Of late controversies have erupted over blogs of people in
high offices like Ash hiding her baby, Saifeena into the Pataudi household,
Shashi Tharoor tweets that have virtually put his ministerial aspirations
in jeopardy. Wikileaks and Assange are now household names. The effectiveness
of blogging is tipping over the horizon.
Content Writing is another area that is best outsourced for the sheer
volume of data provided by writers in different areas which can be ill-afforded
by companies who may have to pay through their nose.
All said and done outsourcing has come to stay and the decision of whether to
resort to outsourcing has now put even President Obama in a fix because there
is a virtual drain of money from the superpower on account of outsourcing on a
massive scale.
Nevertheless such an exercise has now led to a boom in the country’s employment
rate and quality output besides the regular ringing of the monetary coffers.
Anil
Bhat
Cell : +91 – 9911720780
Email
: sanganaktechnologies@gmail.com
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